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ba_et_pb_module\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t<div class=\"dtq-info-box dtq-swapped-img-selector dtq-hover--none\">\n\t\t\t    <div class=\"dtq-info-box-figure\"> <img decoding=\"async\" class=\"dtq-info-box-img dtq-swapped-img\" src=\"\"  alt=\"\"\/><\/div>\n                <div class=\"dtq-info-box-content\">\n                    <h2 class=\"dtq-info-box-title\">&#8221;\u30a8\u30b9\u30ce\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u30fb\u30ea\u30b5\u30fc\u30c1<\/h2> <div class=\"dtq-mce-content\">&#8221;\u30a8\u30b9\u30ce\u30b0\u30e9\u30d5\u30a3\u3068\u306f\u3001\u5bfe\u8c61\u3068\u306a\u308b\u96c6\u56e3\u306b\u5bfe\u3057\u3066\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084\u884c\u52d5\u89b3\u5bdf\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u3084\u30cb\u30fc\u30ba\u3092\u660e\u3089\u304b\u306b\u3057\u3066\u3044\u304f\u6ca1\u5165\u578b\u306e\u30ea\u30b5\u30fc\u30c1\u624b\u6cd5\u3067\u3059\u3002<\/div> \n                <\/div>\n\t\t    <\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":22,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<h1>Qualitative Market Research<\/h1>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Focus-Group.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Focus Groups<\/h4>\t\t\n\t\t<p>Utilize focus groups for exploring new product or website design, ad messaging, positioning statements and category needs.<\/p>\t\t\n\t\t\t<a href=\"\/services\/qualitative-research\/focus-groups\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Ethnography.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Ethnographic Research<\/h4>\t\t\n\t\t<p>Ethnography is an immersive research process of interviewing and learning consumer behaviors and needs in the places they actually occur.<\/p>\t\t\n\t\t\t<a href=\"\/services\/qualitative-research\/ethnographic-research\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/In-depth-Interviews.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Digital Ethnography<\/h4>\t\t\n\t\t<p>Digital ethnography, or \u201cVirtual<br \/>ethnography\u201dcaptures respondents behaviours, activities and interaction with products in real time and with real time efficiency benefits.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/studio-rental\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/In-depth-Interviews.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>In-depth Interviews<\/h4>\t\t\n\t\t<p>Viewed behind a mirror or in<br \/>respondent\u2019s homes \u2013 in-depth<br \/>interviews explore highly sensitive topics or help isolate opinions and reactions.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/cultural-landscaping\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Accompanied-Shopping.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Accompanied Shopping<\/h4>\t\t\n\t\t<p>Accompany Japan\u2019s discerning<br \/>shoppers on a safari and take an<br \/>observational and psychological<br \/>approach to learning how to<br \/>optimize retail environments.<\/p>\t\t\n\t\t\t<a href=\"#\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Online-Communities.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Online Communities<\/h4>\t\t\n\t\t<p>We assemble online communities of qualified respondents and expand the volume of consumer feedback-gaining valuable input.<\/p>\t\t\n\t\t\t<a href=\"#\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Focus-Group.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Focus Groups<\/h4>\t\t\n\t\t<p>Utilize focus groups for exploring new product or website design, ad messaging, positioning statements and category needs.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/qualitative-research\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Ethnography.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Ethnographic Research<\/h4>\t\t\n\t\t<p>Ethnography is an immersive research process of interviewing and learning consumer behaviors and needs in the places they actually occur.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/quantitative-research\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/In-depth-Interviews.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Digital Ethnography<\/h4>\t\t\n\t\t<p>Digital ethnography, or \u201cVirtual<br \/>ethnography\u201dcaptures respondents behaviours, activities and interaction with products in real time and with real time efficiency benefits.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/studio-rental\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/In-depth-Interviews.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>In-depth Interviews<\/h4>\t\t\n\t\t<p>Viewed behind a mirror or in<br \/>respondent\u2019s homes \u2013 in-depth<br \/>interviews explore highly sensitive topics or help isolate opinions and reactions.<\/p>\t\t\n\t\t\t<a href=\"https:\/\/carterjmrn.com\/\/services\/cultural-landscaping\/\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Accompanied-Shopping.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Accompanied Shopping<\/h4>\t\t\n\t\t<p>Accompany Japan\u2019s discerning shoppers on a safari and take an observational and psychological approach to learning how to optimize retail environments.<\/p>\t\t\n\t\t\t<a href=\"#\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"100\" height=\"100\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Online-Communities.png\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t<h4>Online Communities<\/h4>\t\t\n\t\t<p>We assemble online communities of qualified respondents and expand the volume of consumer feedback-gaining valuable input.<\/p>\t\t\n\t\t\t<a href=\"#\" role=\"button\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"25.95\" height=\"15.91\" viewBox=\"0 0 25.95 15.91\"><path d=\"M24.95,7H3.36l5.3-5.29A1,1,0,0,0,7.24.294l-7,7a1,1,0,0,0-.19.3.3.3,0,0,0,0,.1,1,1,0,0,0-.05.25V8a.85.85,0,0,0,.06.31h0a.85.85,0,0,0,.19.3h0l7,7a1,1,0,1,0,1.42-1.42L3.36,9H24.95a1,1,0,1,0,0-2Z\" transform=\"translate(25.95 15.91) rotate(180)\" fill=\"#d80615\"><\/path><\/svg>\t\t\t\n\t\t\t\t\t\tLearn More\n\t\t\t\t\t<\/a>\n\t\t\t<h4>Our bilingual moderators have orchestrated focus groups as well as ethnographic interviews and shop-alongs \u2013 for product categories from household to luxury, onward to financial and healthcare.<\/h4>\t\t\n\t\t\t<h4>Embracing customers and customer needs at the heart of your business clears the pathway to success<\/h4>\t\t\n\t\t<p>We\u2019ve been perfecting our approach to qualitative and exploratory market research in Japan and across the Asia-Pacific region for over three decades. We delight in tailoring your qualitative work from both local and Western perspectives to facilitate your deepened understanding of customer needs and business opportunities in Japan.<\/p>\t\t\n\t\t\t<h4>Get up close and personal with your Japanese consumers<\/h4>\t\t\n\t\t<p>We employ a range of techniques to bring you closer to your customer including classic market research approaches (such as focus groups and in-depth interviews), as well as in-situ approaches (such as experiential and ethnographic market research interviews, usability testing and accompanied shopping). These qualitative research techniques are backed by thorough and culturally sensitive analysis that, where appropriate, includes an understanding of semiotics and brand archetypes in Japan.<\/p>\t\t\n\t\t\t<h4>We make sure you\u2019re talking with the RIGHT consumers<\/h4>\t\t\n\t\t<p>Our internal recruiting and resources department \u2013 working directly with our project management teams \u2013 stay on top of making sure we are talking with highly qualified respondents. This ensures the opinions you\u2019re hearing, and on which you\u2019re basing important decisions, are expressed by articulate consumers who meet your qualifications.<\/p>\t\t\n\t\t\t<h4>Experienced and nuanced moderation is key for qualitative research<\/h4>\t\t\n\t\t<p>In Japan, our experienced Japanese\/English bilingual moderators have orchestrated focus groups and IDIs \u2013 as well as ethnographic interviews and shop-alongs \u2013 for product categories ranging from household products to luxury goods, and onward to financial and healthcare products and services. Our wealth of experience with Japanese consumers and multinational clients drives deeper insight to connect with your market research goal.<\/p>\t\t\n\t\t\t<h4>Flexible, customized design to meet your specific market research objectives<\/h4>\t\t\n\t\t<p>Our consultants are highly experienced in designing and conducting both local and multi-country regional studies, and our project managers and analysts are bilingual and bicultural, allowing the best combination of reliable output and truly sensitive synthesis of findings.<\/p><p>Regionally in Asia, we design and manage all study aspects, partnering with long-trusted local moderators, and utilizing their inputs to deliver final study outcomes.<\/p>\t\t\n\t\t\t<h2>Case Studies<\/h2>\t\t\n                <img width=\"1920\" height=\"1280\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2.jpg\" alt=\"Product Usability Testing Pre-Launch\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2.jpg 1920w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2-300x200.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2-1024x683.jpg 1024w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2-768x512.jpg 768w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/john-schnobrich-FlPc9_VocJ4-unsplash-2-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/product-usability-testing-pre-launch\/\" title=\"Product Usability Testing Pre-Launch\">\n                        Product Usability Testing Pre-Launch\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Testing-the-Acceptance-of-a-Relaunched-Skincare-E-Commerce-Website.jpg\" alt=\"Testing the Acceptance of a Relaunched Skincare E-Commerce Website\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Testing-the-Acceptance-of-a-Relaunched-Skincare-E-Commerce-Website.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Testing-the-Acceptance-of-a-Relaunched-Skincare-E-Commerce-Website-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Testing-the-Acceptance-of-a-Relaunched-Skincare-E-Commerce-Website-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/testing-the-acceptance-of-a-relaunched-skincare-e-commerce-website\/\" title=\"Testing the Acceptance of a Relaunched Skincare E-Commerce Website\">\n                        Testing the Acceptance of a Relaunched Skincare E-Commerce Website\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-the-Payment-Flow-of-a-Content-Streaming-Platform\u200b.jpg\" alt=\"Optimizing the Payment Flow of a Content Streaming Platform\u200b\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-the-Payment-Flow-of-a-Content-Streaming-Platform\u200b.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-the-Payment-Flow-of-a-Content-Streaming-Platform\u200b-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-the-Payment-Flow-of-a-Content-Streaming-Platform\u200b-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/optimizing-the-payment-flow-of-a-content-streaming-platform\/\" title=\"Optimizing the Payment Flow of a Content Streaming Platform\u200b\">\n                        Optimizing the Payment Flow of a Content Streaming Platform\u200b\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Market-understanding-and-concept-research.jpg\" alt=\"Exploration of Consumer Behavior and Usage Occasions of Streaming Services\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Market-understanding-and-concept-research.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Market-understanding-and-concept-research-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Market-understanding-and-concept-research-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/exploration-of-consumer-behavior-and-usage-occasions-of-streaming-services\/\" title=\"Exploration of Consumer Behavior and Usage Occasions of Streaming Services\">\n                        Exploration of Consumer Behavior and Usage Occasions of Streaming Services\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"667\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/Understand-Needs-and-Habits-of-Translation-Applications-among-Young-Adults.png\" alt=\"Understand Needs and Habits of Translation Applications among Young Adults\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/Understand-Needs-and-Habits-of-Translation-Applications-among-Young-Adults.png 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/Understand-Needs-and-Habits-of-Translation-Applications-among-Young-Adults-300x217.png 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/03\/Understand-Needs-and-Habits-of-Translation-Applications-among-Young-Adults-768x556.png 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/understand-needs-and-habits-of-translation-applications-among-young-adults\/\" title=\"Understand Needs and Habits of Translation Applications among Young Adults\">\n                        Understand Needs and Habits of Translation Applications among Young Adults\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/04\/Exploring-opportunities-in-the-retail-space-to-cater-to-a-younger-audience-in-Japan\u200b.jpg\" alt=\"Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan\u200b\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/04\/Exploring-opportunities-in-the-retail-space-to-cater-to-a-younger-audience-in-Japan\u200b.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/04\/Exploring-opportunities-in-the-retail-space-to-cater-to-a-younger-audience-in-Japan\u200b-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2023\/04\/Exploring-opportunities-in-the-retail-space-to-cater-to-a-younger-audience-in-Japan\u200b-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/exploring-opportunities-in-the-retail-space-to-cater-to-a-younger-audience-in-japan\/\" title=\"Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan\u200b\">\n                        Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan\u200b\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/New-Vacuum-Cleaner-Usage-Attitudes-Home-Use-Test.png\" alt=\"New Vacuum Cleaner Usage\/Attitudes (Home Use Test)\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/New-Vacuum-Cleaner-Usage-Attitudes-Home-Use-Test.png 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/New-Vacuum-Cleaner-Usage-Attitudes-Home-Use-Test-300x220.png 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/New-Vacuum-Cleaner-Usage-Attitudes-Home-Use-Test-768x564.png 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/new-vacuum-cleaner-usage-attitudes-home-use-test\/\" title=\"New Vacuum Cleaner Usage\/Attitudes (Home Use Test)\">\n                        New Vacuum Cleaner Usage\/Attitudes (Home Use Test)\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Positioning-a-Designer-E-commerce-Platform.jpg\" alt=\"Positioning a Designer E-Commerce Platform\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Positioning-a-Designer-E-commerce-Platform.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Positioning-a-Designer-E-commerce-Platform-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Positioning-a-Designer-E-commerce-Platform-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/positioning-a-designer-e-commerce-platform\/\" title=\"Positioning a Designer E-Commerce Platform\">\n                        Positioning a Designer E-Commerce Platform\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-a-Premium-Brands-Positioning-for-Future-Growth.jpg\" alt=\"Optimizing a Premium Brand&#8217;s Positioning for Future Growth\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-a-Premium-Brands-Positioning-for-Future-Growth.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-a-Premium-Brands-Positioning-for-Future-Growth-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Optimizing-a-Premium-Brands-Positioning-for-Future-Growth-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/optimizing-a-premium-brands-positioning-for-future-growth\/\" title=\"Optimizing a Premium Brand&#8217;s Positioning for Future Growth\">\n                        Optimizing a Premium Brand&#8217;s Positioning for Future Growth\n                    <\/a>\n                <\/h3>            \n                <img width=\"922\" height=\"677\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Understanding-grocery-shopping-experience-among-older-adults.jpg\" alt=\"Understanding Grocery Shopping Experience among Older Adults\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Understanding-grocery-shopping-experience-among-older-adults.jpg 922w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Understanding-grocery-shopping-experience-among-older-adults-300x220.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/11\/Understanding-grocery-shopping-experience-among-older-adults-768x564.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/>            \n                    <h3 data-reveal=\"reveal-active\" >\n                    <a href=\"https:\/\/carterjmrn.com\/case-studies\/understanding-grocery-shopping-experience-among-older-adults\/\" title=\"Understanding Grocery Shopping Experience among Older Adults\">\n                        Understanding Grocery Shopping Experience among Older Adults\n                    <\/a>\n                <\/h3>            \n\t\t\t<h2>Let's Talk<\/h2>","_et_gb_content_width":"","footnotes":""},"class_list":["post-27","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CarterJMRN-JP - \u5b9a\u6027\u8abf\u67fb<\/title>\n<meta name=\"description\" content=\"We\u2019ve been perfecting our approach to qualitative and exploratory market research in Japan and across the Asia-Pacific region for over three decades.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carterjmrn.com\/jp\/services\/qualitative-research\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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