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interviews are great for exploring more complex or emotive categories and personal or highly sensitive topics (for example personal care products, cultural issues, health\/ illness etc) \u2026 or simply for deeper understanding of behaviours, needs, attitudes and reactions.<\/b>\n\n<img width=\"1000\" height=\"666\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Three_Japanese_female_seniors.jpg\" alt=\"three japanese female seniors\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Three_Japanese_female_seniors.jpg 1000w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Three_Japanese_female_seniors-300x200.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Three_Japanese_female_seniors-768x511.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\">\n<img width=\"1000\" height=\"666\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_mother.jpg\" alt=\"woman walking with child\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_mother.jpg 1000w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_mother-300x200.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_mother-768x511.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\">\n<img width=\"1000\" height=\"666\" src=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_men_talking.jpg\" alt=\"men talking\" loading=\"lazy\" srcset=\"https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_men_talking.jpg 1000w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_men_talking-300x200.jpg 300w, https:\/\/carterjmrn.com\/wp-content\/uploads\/2022\/12\/Young_japanese_men_talking-768x511.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\">\n<p style=\"margin-bottom: 0px; padding-bottom: 27px; border-width: 0px; border-style: initial; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-stretch: inherit; font-size: 18px; font-family: Montserrat; vertical-align: baseline; -webkit-font-smoothing: antialiased; color: #3a3a3a; text-align: start;\">Segmentation studies are a key area of our market research expertise in Japan, where we combine state-of-the-art computational quantitative research methodologies with practical and human interpretation. This allows you to develop well thought-out strategies based on the best possible data and insights.<\/p>\n\n<h4>Fuel the Future workshops &amp; market segmentation studies<\/h4>\nResults from our market segmentation studies are often used in combination with our Fuel the Future\u00a9 workshops, to ensure that market opportunities can be effectively married with your knowledge for better leveraging of your marketing strategies.\n<h2>Let's Talk<\/h2>","_et_gb_content_width":"","footnotes":""},"class_list":["post-40","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CarterJMRN-JP - \u65e5\u672c\u5e02\u5834\u306b\u304a\u3051\u308b\u30de\u30fc\u30b1\u30c3\u30c8\u30fb\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/title>\n<meta name=\"description\" content=\"At CarterJMRN, we build forward-looking market segmentation models grounded in real consumer portraits, detail and actionability.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carterjmrn.com\/jp\/services\/quantitative-research\/segmentation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CarterJMRN-JP - 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