Understanding the Future of Retail with a Global Automotive Brand

Understanding the Future of Retail with a Global Automotive Brand

“Thank you again for a very productive and insightful groups. We learned so much about what our Japanese potential customers think and need!”

Our Work

  • Designing and conducting a three day immersion across Tokyo’s various retail spaces
  • Catering to the client tone – big groups with an emphasis on play and fun (building challenges or competition into the day)
  • Timeline included a market presentation, breaking down the key themes of Japanese retail and emerging trends

The Outcome

A rich mix of guidelines and examples, which clients experienced first hand alongside an ongoing working session to think about how these could be deployed in their own approaches

– Client Voice

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