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Understanding Gaming Behaviour and Play Testing in Japan
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New TV Show Positioning

New TV Show Positioning
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Trailer Evaluation by Paper Survey (Pre-recruited CLT)
Ca
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Mobile Gaming Segmentation Study (Internet Survey)

Mobile Gaming Segmentation Study (Internet Survey)
Ca
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New Movie Release (Cinema Exit Survey)

New Movie Release (Cinema Exit Survey)
Ca
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Korean Pop Culture Awareness Study (Internet Survey)

Korean Pop Culture Awareness Study (Internet Survey)​
Ca
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Tokyo Gaming Safari
Ca
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In-home Gamer Study
Ca
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Mobile Gamers Habit and Preference Study
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Mobile Gaming Segmentation Study (Internet Survey)

Smartphone Gamer Insight
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