• Home
  • About Us
  • Services
    • Qualitative Research
      • In-Depth Interviews
      • Focus Groups
      • Ethnographic Research
      • Accompanied Shopping
      • Online Communities
    • User Experience Research
      • Usability Lab
      • Digital Ethnography
    • Human-Centric Design
    • Quantitative Research
      • Market Profiling (U&A)
      • Segmentation
      • Customer Satisfaction
      • Tracking
      • Advertising Evaluation
    • Cultural Landscaping
      • Trend Watching & Consumer Pulse
      • Market Reports
      • Cultural Analysis & Semiotics
      • Cultural Immersion
      • Vox Pop Videos
    • Activation
      • Fuel the Future© Strategy Workshops
      • Solutions Hothouse
      • Concept Bootcamp
      • Unmasking Japan: Stakeholder Content
      • Customized Software & Systems
  • Resources
    • Blog Articles
    • Case Studies
    • Resources & Guides
    • Videos
    • Presentations
    • Social Innovation
  • Careers
    • Positions
    • Internships
  • Blog
  • CONTACT
  • Privacy
  • 日本語
Uptake in e-publishing creates both hardware and software demand

Uptake in e-publishing creates both hardware and software demand

by carterjmrn | Aug 23, 2010 | Marketing Trends and Insights, Uncategorized

One of the hottest product categories this year is that of e-readers, including the explosion of resulting business in the form of the “e-books” and other published materials. Looking at the electronic book market alone, the industry in Japan experienced annual...
Distribution channels changing as consumers seek more convenience

Distribution channels changing as consumers seek more convenience

by carterjmrn | Mar 1, 2010 | Marketing Trends and Insights, Uncategorized

I was walking through Takashimaya in Nihombashi last week, and was impressed by its grandeur, efficient staff and presentation of luxury brands. However, I also noted its “emptiness” in terms of number of customers. Department stores, once the bastion of retail...
Next Entries »
Home
Contact
About us
Privacy Policy
Services
Qualitative Research
User Experience Research
Human-Centric Design
Quantitative Research
Cultural Landscaping
Activation
Resources
Blog
Case Studies
Resources & Guides
Presentations
Videos
Social Innovation

Careers
Positions
Internships


