by carterjmrn | Apr 21, 2012 | Carter Group Viewpoints, Society and Culture
Japan’s population crisis is well documented. In a country with the highest life expectancy in the world and one of the lowest birth rates, one could expect some good business opportunities in the aged care area. However, when reading there is actually a nursing home...
by carterjmrn | Apr 9, 2012 | Carter Group Viewpoints
As negotiations move forward, will Japan be able to muster the political will needed to capitalize on the opportunities that The Trans-Pacific Partnership (or TPP) has to offer? The TPP is a free-trade agreement that promotes economic integration among participating...
by carterjmrn | Mar 27, 2012 | Carter Group Viewpoints, Marketing Trends and Insights
When I first came to Japan in the late 1990s, one of the most telling signs of the country’s consumer technology progress versus America, Europe and Australia was its cell-phone network. Not only were Japanese handsets much more advanced than what was available on the...
by carterjmrn | Feb 27, 2012 | Carter Group Viewpoints, Marketing Trends and Insights
Kizuna, the Japanese word meaning “bond,” was undoubtedly one of the most-used words over the past year. It all started with Suntory’s use in its post-quake advertisements of Kyu Sakamoto’s famous songs from the early 60’s, Ue o Muite Aruko (English title — “I Look Up...
by carterjmrn | Feb 20, 2012 | Carter Group Viewpoints, Marketing Trends and Insights
Any of us who experienced the events of March 11, 2011 and their aftermath will understand just how intrinsic social media platforms have become to the way we gather information and communicate with the world. On that day the established telecommunications networks...