by carterjmrn | Dec 22, 2020 | Ageing and Generations, Carter Group Viewpoints, Covid-19 Related Articles
Back in 2018 I published an article on LinkedIn titled, ‘Young and Careful: Japan’s Strangely Conservative Youth’. At the time of writing that piece it had, for some time, seemed to me that young people in Japan were...
by carterjmrn | Sep 20, 2020 | Ageing and Generations, Carter Group Viewpoints, Covid-19 Related Articles
With Covid-19 dealing a fatal blow to the economy, the information superhighway has provided a gateway for individuals and businesses in creatively responding to the crisis. Tokyo-based millennials have been particularly...
by carterjmrn | Nov 14, 2019 | Ageing and Generations, Aging Technology
Japanese seniors represent over 50% of the consumer economy — a ratio destined to increase alongside the aging population. Today’s seniors represent a more diversified market than previous generations. They are more active, have more interests, and are at a stage in...
by carterjmrn | Nov 5, 2019 | Ageing and Generations, Aging Technology
You’ve probably heard about Japan’s drive to ensure that you, me and everyone else in the country live long, prosper and become happy centenarians. Technology is being touted as an integral element in that plan. Three key tech themes for preserving, empowering and...
by carterjmrn | Sep 17, 2019 | Ageing and Generations
Did you celebrate September 16, Respect for the Aged Day? If you’re selling products or services in Japan, you should! Japan’s seniors are the nation’s most active consumers, and their numbers are swelling. By 2022, senior, also known as silver, consumers are...
by carterjmrn | May 10, 2019 | Ageing and Generations, Japan Market Entry
The so-called “seniors’” market continues to inspire innovative products and services that materialize in ways which far surpass the common theme of robotic solutions for nursing shortages. CarterJMRN has been following these trends for over two decades now; a few key...
by carterjmrn | Apr 16, 2019 | Ageing and Generations, Carter Group Viewpoints, Japan Market Entry
Whenever you read anything about demography in Japan the greying baby boomers come up time and again as being the key distinctive cohort. It is certainly true to say that to plot the course of the Japanese baby boomer generation, the so-called Dankai, is to plot...
by carterjmrn | Jun 4, 2018 | Ageing and Generations
When I was a kid I used to love watching the 80’s American TV show, “Family Ties”. If you’re of the same vintage as me you may well remember the character Alex P. Keaton, the uber-conservative son of the family. Alex famously said, “People who have money don’t...
by carterjmrn | Mar 14, 2010 | Ageing and Generations
Here in Japan the traditionally taken path has been the one of respect for the elders in society. Well, traditions may not have changed, but society has. With Gen X’rs taking center stage slowly but surely, Japan’s largest demographic, senior citizens, is not taking...