by carterjmrn | Jul 7, 2020 | Carter Group Viewpoints, Covid-19 Related Articles, Japan Mega Trends, Japan Sentiment Tracker
It is already beyond a cliché to use the term ‘new normal’ when it comes to describing our business and personal lives since the Covid crisis began. Nevertheless, it’s simply a fact that things are very different than...
by carterjmrn | May 21, 2020 | Carter Group Viewpoints, Covid-19 Related Articles, Japan Mega Trends, Japan Sentiment Tracker
Consumer Expectations in Japan Recently, a lot of people are working from home due to the Coronavirus epidemic. Yet, many continue to work at their offices or other related venues demonstrating how ingrained work habits are in Japanese daily life. The presentation we,...
by carterjmrn | May 21, 2020 | Carter Group Viewpoints, Green Consumer, Japan Mega Trends
At CarterJMRN we’ve heard many times over the years that Japanese people do not seem to care about climate change or, for that matter, environmental issues in general. This makes it hard for people whose job is to...
by carterjmrn | Apr 27, 2020 | Carter Group Viewpoints, Covid-19 Related Articles, Japan Mega Trends, Japan Sentiment Tracker
Since 2017, CarterJMRN has published a yearly index of consumer sentiments in Japan. We have gauged the Japanese response on a range of topics including their thoughts on the United States and major brand associations. This year, the surveying...
by carterjmrn | Mar 26, 2020 | Carter Group Viewpoints, Covid-19 Related Articles
The affront to our human nature – called social distancing – that we are now being forced to endure will, in some cases, save our lives. However for brands in the current crisis, distancing yourself from your customers is not going to be good for their health....
