by carterjmrn | Jul 25, 2019 | Carter Group Viewpoints, Green Consumer, Japan Mega Trends
While the green branding and sustainable product market in Japan may trail that of other developed countries, you can’t say that it hasn’t made a splash. Starting as early as 2007, JMRN noticed that there was a strengthening demand for authenticity as many Japanese...
by carterjmrn | Jul 23, 2019 | Carter Group Viewpoints, Society and Culture
In Japan, a drink or three temporarily flattens hierarchies and loosens tongues and inhibitions in all sorts of social environments, from companies to schools to clubs and beyond. What’s known as nomikai culture—which literally means “meeting to drink”—is most...
by carterjmrn | Jul 18, 2019 | Carter Group Viewpoints, Changing World of Work, Society and Culture
In 2007, JMRN pointed out that young Japanese dads were starting to take a much more proactive role in parenting, and young moms were becoming much more independent with a deep-seated need to be recognized as autonomous individuals beyond the label Okaasan. The rising...
by carterjmrn | Jul 16, 2019 | Internationalization, Japan Market Entry, Society and Culture
You have heard it before: Their diet endows Japanese people with centennially long lives, slender figures, and generally good health. The designation of washoku (Japanese cuisine) by the United Nations Educational, Scientific, and Cultural Organization’s...
by carterjmrn | Jul 11, 2019 | Changing World of Work, Society and Culture, Women Power
Following close on the heels of this blog’s recent May 21 post about Japan’s ongoing gender gap and workplace sexism, let’s get into how women’s footwear may inspire both males and females in the country to step up and give the #MeToo movement in this country some...