by carterjmrn | Jun 4, 2019 | Carter Group Viewpoints, Marketing Trends and Insights
In the land of Japan Tobacco, is the smoky air clearing at last? Japan’s cities and office buildings have been gradually squeezing smokers into smaller confines, forbidding puffing away while walking on the street and creating smoking rooms that serve as havens and...
by carterjmrn | May 21, 2019 | Carter Group Viewpoints, Japan Mega Trends
It really shouldn’t be this way, but the lives and careers of Japan’s highly educated and capable women are still dictated by how the country’s grey patriarchy thinks and acts. The World Economic Forum’s Global Gender Gap Report for 2018 shows just how wide the gulf...
by carterjmrn | May 15, 2019 | Carter Group Viewpoints, Japan Mega Trends
In a famous scene from the Oscar-winning 1967 movie The Graduate, a savvy businessman pulls Dustin Hoffman’s naïve and rudderless character Benjamin aside and utters a single word of advice: “Plastics.” He was right. Plastics were indeed the future, but as it turns...
by carterjmrn | May 10, 2019 | Ageing and Generations, Japan Market Entry, Super Aged Society
The so-called “seniors’” market continues to inspire innovative products and services that materialize in ways which far surpass the common theme of robotic solutions for nursing shortages. CarterJMRN has been following these trends for over two decades now; a few key...
by carterjmrn | Apr 16, 2019 | Ageing and Generations, Carter Group Viewpoints, Japan Market Entry
Whenever you read anything about demography in Japan the greying baby boomers come up time and again as being the key distinctive cohort. It is certainly true to say that to plot the course of the Japanese baby boomer generation, the so-called Dankai, is to plot the...
