Senior Influencers: How to Reach the Aging Population
While print media is still popular among seniors, more and more seniors are using the internet, smartphones, and social media to stay connected and informed.
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Category Ageing and Generations
Heads, Hands and Hearts for Age Tech
Developing tech-enabled products and services that assist us as we age is a relatively new frontier. However, the vision of a world where people in advanced years can meaningfully participate in society and overcome the physical and cognitive challenges of age is slowly but steadily becoming a reality.
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Big in Japan – Perspective from 35 Years of Living in an Aging Country
With more than 34 million people over the age of 65, Japan is the oldest country in the world, and it already feels the effects that many countries will experience in the upcoming decades.
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Kobe City’s Age-Tech Eldercare Technology Implementation and Promotion Program Creates Win-Win for Both Society and International Age-Tech Companies
With right at 30% of its population aged over 65, Japan represents the largest global market for ageing-related technologies.
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All about Ikigai … What It Is, How It Works with Longevity, and a Local Government Example
In Japanese culture, it is said that each person has an ikigai (生き甲斐, pronounced ee-kee-guy), or “path to life fulfilment” or “purpose for being.”
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Japanese Want to Increase Personal Engagement Across Generations
Our Japan Consumer Sentiment Survey carried out in March 2021 indicates that Japanese of all generations are looking to increase the quality and quantity of engagement they have with people from other generations.
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Japan Gets Serious About Ikigai
By now, some readers will have heard of the Japanese concept of ‘ikigai’ that is becoming popularized by bloggers and life-advisors in western countries. Like so many words in Japanese, it is somewhat vague and legitimately translatable in a range of ways.
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Social Media Usage Trends in Japan, 2021
CarterJMRN has been tracking daily social media use among the general public aged 16-69 via our Japan Consumer Sentiment Survey since 2017.
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Carter Japan Consumer Values Survey 2021 – A Surprisingly Progressive Japan Emerges
On many levels, Japan appears to ignore key elements of what westerners consider to comprise social modernity. One classic example is the profound lack of progress women have made in gaining meaningful roles in management. In this area, to name only one, Japan seems to trail other countries by decades.
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Are Japan’s Young About to Write Their Own Story?
Back in 2018 I published an article on LinkedIn titled, ‘Young and Careful: Japan’s Strangely Conservative Youth’. At the time of writing that piece it had, for some time, seemed to me that young people in Japan were going against the expected role of social change-maker that I and other foreigners may have expected.
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