by carterjmrn | Aug 13, 2019 | Carter Group Viewpoints, Japan Market Entry
While hugely popular across the Western world, Facebook failed to emulate the same level of success in Japan. The Japanese prefer other social media platforms, mainly those, like LINE, that are home-made. Why is that? When foreign companies enter the Japanese...
by carterjmrn | Nov 24, 2012 | Carter Group Viewpoints
There’s no polite way of saying it. It seems to me lately that Japan is turning into a nation of cheapskates. But, truth be told, Japanese have always adopted a defensive stance when it comes to spending money. This is one of the reasons why it is so important to...