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Data Collection Tools

Successfully Navigating the Middle Path: Meet Japan’s Balanced Traditionalists

For many, one of the toughest challenges in developing one’s values set is navigating through extremes. There is a temptation to assume simplistic...
Customer Demographics, Data Collection Tools, Japan Market, Japan Sentiment Tracker, Work From Home Japan, Ethnographic Studies,Focus Groups,In-Depth Interviews, Consumer Goods,Technology and Electronics,Travel & Hospitality

Meet Japan’s Silent Majority

In the world of market research, it’s well known that Japanese people tend to shy away from the extreme points when answering rating...
Change in Japan, Consumer Insights, Data Collection Tools, Japan Market, Japan Sentiment Tracker, Japanese market, Ethnographic Studies,Interviews,Online Surveys, Consumer Goods,Media & Communication,Professional Services

Explore Related Case Studies

Product Usability Testing Pre-Launch
Testing the Acceptance of a Relaunched Skincare E-Commerce Website
Testing the Acceptance of a Relaunched Skincare E-Commerce Website
Optimizing the Payment Flow of a Content Streaming Platform​
Optimizing the Payment Flow of a Content Streaming Platform​
Market understanding and concept research
Exploration of Consumer Behavior and Usage Occasions of Streaming Services

Other Core Topics

Market Research Methodology
Japan Values Segmentation
Japan Sentiment Tracker
Japan Mega Trends
Japan Market Entry
Covid-19 Related Articles
Carter Group Viewpoints
Age-Tech Japan
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