Methodologies - Tag - Ethnographic Research

What you Should know about Senior Insta Influencers in Japan

Senior Influencers: How to Reach the Aging Population

While print media is still popular among seniors, more and more seniors are using the internet, smartphones, and social media to stay connected...

Japanese market, senior market japan, senior market research, Ethnographic Research,Focus Groups,In-Depth Interviews,Online Communities,Surveys, Consumer Goods,Entertainment,Healthcare and Pharmaceuticals,Retail,Technology and Electronics

The Power and Glory of Engaged Stakeholders in UX Research

It may be easy to think that the most relevant stakeholder in UX research is the end user. When it comes to creating...

Consumer Insights, Customer Demographics, Japan Market, Japanese market, Ethnographic Research,Focus Groups,In-Depth Interviews,Online Communities,Surveys,Technology and Electronics, Consumer Goods,Entertainment,Healthcare and Pharmaceuticals,Retail

The Art and Science of Better Qualitative Research Engagement with Japanese Participants

Qualitative research methods such as ethnography, in-depth interviews and focus groups are well suited to elicit unexpected insights into a culture other than...

Japanese consumers, Japanese culture, Japanese market, Accompanied Shopping,Ethnographic Research,Focus Groups,Interviews,Surveys, Consumer Goods,Entertainment,Healthcare and Pharmaceuticals,Retail,Technology and Electronics

Ethnographic Research

Senior Influencers: How to Reach the Aging Population

The Power and Glory of Engaged Stakeholders in UX Research

The Art and Science of Better Qualitative Research Engagement with Japanese Participants

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