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Japan is meeting the era of Reiwa with unprecedented growth in the elder age brackets and declining numbers among the young.
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Developing tech-enabled products and services that assist us as we age is a relatively new frontier. However, the vision of a world where...
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Over the past 10 to 15 years, Japanese marketers have wholeheartedly embraced the symbology of sustainability. Notions of ‘green’ and ‘eco’ and ‘human’...
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CarterJMRN has been tracking daily social media usage among the general public aged 16-69 via our Japan Consumer Sentiment Survey since 2017.
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One definition of progress is that Japan should move its society from one based on traditional values - highly protective of change and...