Methodologies - Tag - Customer Journey Mapping

Product Usability Testing Pre-Launch

Customer Journey Mapping,Product Testing,Usability Testing, Consumer Goods,Media & Communication,Technology & Electronics

Optimizing the Payment Flow of a Content Streaming Platform

A streaming platform from overseas wanted to explore the feedback on their payment flow to improve the intuitiveness of the process. Therefore, the...

A/B Testing,Customer Journey Mapping,Usability Testing, Digital,Digital Media,Entertainment,Media & Communication,Technology & Electronics

Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan

Customer Journey Mapping,Ethnographic Studies,Market Segmentation, Consumer Goods,Media & Communication,Retail

Luxury Brand Purchase Intention Survey (Exit Survey)

Ca

Customer Journey Mapping,Exit Surveys,Market Segmentation, Consumer Goods,Designer Brands,Luxury Goods,Retail

New Movie Release (Cinema Exit Survey)

Ca

Customer Journey Mapping,Exit Surveys,Market Segmentation, Entertainment,Film Production,Media & Communication

Understanding the Consumer Journey for Purchasing Automobile Insurance

Ca

Customer Journey Mapping,In-Depth Interviews,Market Segmentation, Consumer Goods,Finance and Banking,Insurance

Understanding Grocery Shopping Experience among Older Adults

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Customer Journey Mapping,Ethnographic Studies,In-Depth Interviews, Consumer Goods,Healthcare & Pharmaceuticals,Retail

Understanding the Innovation Process of Indoor Cleaning Devices

Ca

Customer Journey Mapping,In-Depth Interviews,Product Testing, Consumer Goods,Home Appliances,Technology and Electronics

Toy Product Re-Positioning

Ca

Customer Journey Mapping,Focus Groups,Product Re-Positioning, Consumer Goods,Media & Communication,Retail

Exploring Take-Out/Delivery/Dining Out Habits of Japanese Consumers

Testing the acceptance of an advertisement of a new food delivery app

Customer Journey Mapping,Ethnographic Studies,Trend Analysis, Consumer Goods,Food & Beverage,Retail

Re-Positioning of a Juice Beverage for Kids

Customer Journey Mapping,Focus Groups,Product Re-Positioning, Consumer Goods,Food & Beverage,Retail

Rejuvenating a Well-Established Toy Brand

Brand Rejuvenation,Customer Journey Mapping,Market Segmentation, Consumer Goods,Media & Communication,Retail

Customer Journey Mapping

Product Usability Testing Pre-Launch

Optimizing the Payment Flow of a Content Streaming Platform

Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan

Luxury Brand Purchase Intention Survey (Exit Survey)

New Movie Release (Cinema Exit Survey)

Understanding the Consumer Journey for Purchasing Automobile Insurance

Understanding Grocery Shopping Experience among Older Adults

Understanding the Innovation Process of Indoor Cleaning Devices

Toy Product Re-Positioning

Exploring Take-Out/Delivery/Dining Out Habits of Japanese Consumers

Re-Positioning of a Juice Beverage for Kids

Rejuvenating a Well-Established Toy Brand

Explore Related Case Studies

Product Usability Testing Pre-Launch

Testing the Acceptance of a Relaunched Skincare E-Commerce Website

Optimizing the Payment Flow of a Content Streaming Platform

Exploration of Consumer Behavior and Usage Occasions of Streaming Services

Other Core Topics

Customer Journey Mapping

Product Usability Testing Pre-Launch

Optimizing the Payment Flow of a Content Streaming Platform​

Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan​

Luxury Brand Purchase Intention Survey (Exit Survey)

New Movie Release (Cinema Exit Survey)

Understanding the Consumer Journey for Purchasing Automobile Insurance

Understanding Grocery Shopping Experience among Older Adults

Understanding the Innovation Process of Indoor Cleaning Devices

Toy Product Re-Positioning

Exploring Take-Out/Delivery/Dining Out Habits of Japanese Consumers​

Re-Positioning of a Juice Beverage for Kids

Rejuvenating a Well-Established Toy Brand

Explore Related Case Studies

Other Core Topics

Optimizing the Payment Flow of a Content Streaming Platform

Exploring Opportunities in the Retail Space to Cater to a Younger Audience in Japan

Exploring Take-Out/Delivery/Dining Out Habits of Japanese Consumers