Sectors - Tag - Consumer Goods

A design company from the U.S. was working on a food search related app for one of their giant tech clients. In order to create a consumer-centric app

Testing the Acceptance of an Advertisement of a New Food Delivery App

Testing the acceptance of an advertisement of a new food delivery appCa

A/B Testing,Concept Testing,Online Surveys, Food & Beverage,Media & Communication,Technology & Electronics

Exploring take-out_delivery_dining out habits of Japanese consumers

Understanding Foundational Japanese Food Habits and Decision-Making on Meals

Testing the acceptance of an advertisement of a new food delivery appCa

Ethnographic Studies,In-Depth Interviews,Trend Analysis, Consumer Goods,Food & Beverage,Retail

Exploring Usability and User Experience of an Autonomous Driving System

In-Depth Interviews,Usability Testing,User Experience (UX) Research, Automotive,Consumer Goods,Technology and Electronics

Market Potential for New Product

Competitive Analysis,Market Segmentation,Trend Analysis, Consumer Goods,Retail,Technology & Electronics

Exploring Care and Accessibility in Japan for Robotics Agency

Ca

Ethnographic Studies,Market Segmentation,Usability Testing, Consumer Goods,Healthcare & Pharmaceuticals,Technology & Electronics

Understanding Tea and Beverage “Moments” with Major Beverage Company

Ca

Ethnographic Studies,In-Depth Interviews,Trend Analysis, Consumer Goods,Food & Beverage,Retail

Quick Service Restaurant Market Entry

Competitive Analysis,Market Entry Strategy,Trend Analysis, Consumer Goods,Food & Beverage,Retail

Exploring a New Brand Positioning and Advertisement of a Premium Apparel Brand

Ca

Brand Positioning,Concept Testing,Market Segmentation, Consumer Goods,Luxury Goods,Retail

Toy Product Re-Positioning

Ca

Customer Journey Mapping,Focus Groups,Product Re-Positioning, Consumer Goods,Media & Communication,Retail

Understanding Positioning on Protein Products

In-Depth Interviews,Market Segmentation,Trend Analysis, Consumer Goods,Food & Beverage,Wellness & Fitness

Online Community Study for a New Advertising Campaign for a Champagne brand

Ad Testing,Online Communities,Social Media Monitoring, Consumer Goods,Luxury Goods,Media & Communication

Positioning Strategy and Global Campaign Ad Testing of a Luxury Watch Brand

Luxury Watch Brand Brand Positioning Check and Ad Evaluation (Global Campaign)

Brand Positioning,Global Campaign Testing,Market Segmentation, Luxury Goods,Media & Communication,Retail

Consumer Goods

Testing the Acceptance of an Advertisement of a New Food Delivery App

Understanding Foundational Japanese Food Habits and Decision-Making on Meals

Exploring Usability and User Experience of an Autonomous Driving System

Market Potential for New Product

Exploring Care and Accessibility in Japan for Robotics Agency

Understanding Tea and Beverage “Moments” with Major Beverage Company

Quick Service Restaurant Market Entry

Exploring a New Brand Positioning and Advertisement of a Premium Apparel Brand

Toy Product Re-Positioning

Understanding Positioning on Protein Products

Online Community Study for a New Advertising Campaign for a Champagne brand

Positioning Strategy and Global Campaign Ad Testing of a Luxury Watch Brand

Explore Related Case Studies

Product Usability Testing Pre-Launch

Testing the Acceptance of a Relaunched Skincare E-Commerce Website

Optimizing the Payment Flow of a Content Streaming Platform

Exploration of Consumer Behavior and Usage Occasions of Streaming Services

Other Core Topics