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Ethnographic Studies
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CarterJMRN has been tracking working from home trends among the general public aged 16-69 via our Japan Consumer Sentiment Survey.
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The United Nations’ Sustainable Development Goals (SDGs) are a set of 17 goals and 169 targets that countries are encouraged to use as...
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In the world of market research, it’s well known that Japanese people tend to shy away from the extreme points when answering rating...
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When addressing the large-scale, multi-faceted challenges involving rapid aging, society, and healthcare systems, one of the most important success factors in innovating new...
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Some 30 years ago, Japan was the epicentre of growth in global luxury. While it has remained a significant market for international luxury...
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Social media use and digital uptake among older generations has proven to be an interesting metric to watch over the years, and is...
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With more than 34 million people over the age of 65, Japan is the oldest country in the world, and it already feels...
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Debbie Howard, Chairman of The Carter Group/Japan Market Resource Network, was recently interviewed by leading agetech innovator Keren Etkin (author of the recently...
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With right at 30% of its population aged over 65, Japan represents the largest global market for ageing-related technologies.
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Dominic Carter, CEO of The Carter Group / Japan Market Resource Network, shares the latest on a great opportunity for foreign (non-Japanese) age-tech...
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Our Japan Consumer Sentiment Survey carried out in March 2021 indicates that Japanese of all generations are looking to increase the quality and...