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Food & Beverage
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Fat, fat, fat. Over three times more adults on this planet have become obese since 1975, meaning they’ve got a body-mass index (BMI) of 30 or over. The figure jumped—or maybe rolled—from about 4 percent then to 13 percent by 2016.
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Christmas in Japan is an interesting blend of American tradition with a Japanese marketing spin on them. Originally introduced to Japan by Christian missionaries, Christmas never caught on as...
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The Japanese are continuously obsessed with food–turn on the TV at any time of the day and it’s a safe bet the show...
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If you are considering entering the beef market in Japan, we got some good news for you: Japan needs to import most of...
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Tokyo has always been a food Mecca. Today, Tokyo has more Michelin star restaurants than any other city in the world.
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While the green branding and sustainable product market in Japan may trail that of other developed countries, you can’t say that it hasn’t...
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In Japan, a drink or three temporarily flattens hierarchies and loosens tongues and inhibitions in all sorts of social environments, from companies to...
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You have heard it before: Their diet endows Japanese people with centennially long lives, slender figures, and generally good health.
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Researchers from South Korea and Greenpeace East Asia recently found microplastics in 90 percent of the table salt brands they sampled worldwide.
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Whenever you read anything about demography in Japan the greying baby boomers come up time and again as being the key distinctive cohort.
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The idea that changes in culture can predict consumer trends is one that has become increasingly recognised among marketing professionals in the last...